The Zukunft

Jonas Huckestein's blog about technology, entrepreneurship and stuff like that

Posts Tagged ‘entrepreneurship

6 Reasons To Have A Blogger On Your Startup Team

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Today I explained to a friend why it’s difficult to find great people to start companies with. Short story: I listed a number of qualities that are less obvious then the usual suspects (motivation, domain knowledge, grasp of matters). In my experience, these less obvious qualities are critical to a startup’s success (ideally, every founder should have all ;)) .

When I was done, I noticed how I had just described a typical blogger. Hit the jump for 6 superpower reasons why we should start founding companies with bloggers.

Disclaimer: The reasons not to hire bloggers will not be discussed in this article. I can not be held responsible for damages incurred by hiring bloggers.

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Written by Jonas Huckestein

2010/02/22 at 5:13 pm

Business Idea of the Week: Artificial Luxury Fashion Labels

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I’ll not be able to get a lot of real work done this week because my computer is broken so I’ll just write about a couple of ideas that have been in my head for a while.

In Germany, we have a luxury bag manufacturer called George, Gina & Lucy. The company has built an elite image that implies decades of experience and a bag costs about 100$. What few people know, though, is that none of the people involved in founding that company were called George, Gina or Lucy. Instead, the company was founded in 2004 by a couple of MBA students. (also note how the company has no Wikipedia page. Coincidence? I think not.)

I am proposing to take this to a new level by producing a couple of “artificial” brands under one central management.

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Written by Jonas Huckestein

2010/02/16 at 4:23 pm

Business Idea: Picture-Taking-Machines for Sights and Landmarks

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This is the second installment of the business idea of the week. I was actually going to write about a much more promising idea, but that’s gonna take another week :)

Since my arrival in the US half a month ago I have traveled a lot and have seen a lot of sights. I wanted to get a picture from all these sites that included me and whoever I was traveling with, so we spent at least half an hour every time trying to find the ideal place and conditions to take that photo. Wouldn’t it be nice to have a simple machine standing around America’s sights which takes two quarters and your picture? It would be connected to the internet so you could upload the pictures to social media in real-time and make your friends at home feel miserable.

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Written by Jonas Huckestein

2010/02/04 at 5:40 pm

First Business Idea of the Week: The Social Media Alarm Clock

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Starting today, I will publish one business idea a week for anyone to take. I am never going to get around to implementing all the ideas my friends and I came up with at some point and might just as well put them here :) Feel free to comment, discuss and implementthe stuff. Needless to say, I’d be more than happy to help.

Most people hate getting up in the morning and apparently (apparent from my fb feed) many people like sharing stuff they don’t like with their friends. Thus, I present the concept of the social media alarm clock.

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Written by Jonas Huckestein

2010/01/26 at 12:16 am